Think Like a Marketer, Grow Like a Boss

Online Course for Business Owners

Set realistic goals and manage your team

You can leverage our expertise to make more informed decisions for your business. We will teach you everything you need to know to manage your marketing like a pro. You don’t need to know everything but you do need to master marketing principles to set realistic goals and hold your marketing team accountable for them. That’s what this course is all about.

After a 23 year career in marketing and media...

I created Think Like a Marketer, Grow Like a Boss, to empower business owners how to take control of their marketing.

Every business owner deserves to experience what it's like to leverage marketing strategies that help them make money and that they feel good about.

You don’t have to experiment with your marketing…

I began my extensive career working with large brands like NBC, Telemundo, Columbia Pictures, and the Nielsen Company, before working with companies like yours. I learned that there are ways to predict and forecast results from marketing when you know what to look for.

I identified the principles, lingo and tactics that every business owner really needs to master and put it all in this course. It is designed to teach business owners and managers exactly what they need to know to make better decisions.

While other marketing courses out there teach you technical applications my goal is to educate bosses about the fundamentals that will help you manage your marketing for growth.

It’s hard to know what you don’t know, and it’s even harder to find good information about marketing because most everything out there is biased. For example, video companies put out content that says video is the way to grow, web companies will tell you that websites are more important and social media marketers will tell you that social media is a must.

You could spend hours reading blog posts and still not have a clear idea of what you should be doing. Not only is it hard to find good information, but it’s also hard to know which advice is worth following. And if you’re not an expert, how can you be sure that you’re making the right decisions for your business?

As a business owner you need to look beyond the tactics and manage marketing decisions against goals. The Marketing Boss course was created for people like you who want to learn more about marketing so they can make better decisions for their business. In this online course, you’ll learn how to set realistic goals, track success, manage your team and vendors, and much more.

Go at your own pace and get excited about the impact this course will have on your business.

Get eight online lessons packed with resources for you and your team

You have a business and you want it to succeed. You are too busy to become a marketing expert however you do want to know what you really need to know to make better decisions. This course will teach you the essentials of marketing. Learn how to increase your sales, improve your conversion rates, and build a rock-solid business. We will show you how to make better decisions about everything from your media buying, your website to content creation and advertising on social media.

Testimonials

Margarita has been a tremendous asset to my law firm. It has grown from a solo practice to four litigators. She is exceptionally knowledgeable regarding the ins and outs of marketing strategy and is my go-to-person to discuss marketing ideas.
Doug Rohan
Rohan Law
I invited Margarita to be a speaker at the Global Women Empowerment Summit 2021 and the Coaches and Authors Forum 2022 because I believe she has a powerful life story that others need to hear. I will also be featuring her in my magazine, Titanium as one of the Top 50 Global Inspirational Women to Look Out For in 2022.
Charmain Love
Prodigy Global Network
Margarita is a remarkable professional and teacher. Margarita has taught me how to build marketing plans based on data so the results are predictable. I highly recommend her course for business owners looking to get a quick handle on their marketing.
Gina Espinosa-Meltzer
Hope-Beckham, Inc
Margarita's advice and expertise have helped my business grow beyond expectations. I have been very happy. My business is getting significant leads from the internet for the first time. Working with Margarita was a great business decision.
David Zagoria
Zagoria Law
Margarita is an invaluable resource to business owners. She is very thorough, responsive, and has a deep understanding of business owner needs. Her experience was a game-changer for our business. I highly recommend her services for business owners.
Alexis Ruiz
Zambrano and Ruiz Immigration
Margarita is a transformational leader and powerful Keynote speaker. Her inspiring message at the Global Symposium for Mother’s 2021 based in Singapore entitled “If you can birth a child you can birth a company was shared with 103 Countries. Her talk inspired mothers to recognize their own ability to tap into their hearts and courage to do more of what brings joy into their life knowing that this is the key for a successful business. I highly recommend her for any speaking engagement, she is amazing!
Val Alino
Val Alino Coach
Margarita's advice and expertise helped our business grow beyond expectations. Margarita listens and creates a plan based on market research and your expectations.
Giovanni Diaz
Diaz & Gaeta Law
"My marketing strategy consultation with Margarita was incredible. She explained how the marketing research and data gathering her and team do can help my business target ideal clients, and create multiple digital marketing ads to drive more traffic and bring in more business consistently. She also provided valuable business coaching and practical resources. Margarita is truly an expert in her area and is passionate about making sure her clients get results quickly".
Diana Johnson
Diana Johnson, LLC
"Helped me grow my IG fan base from 100 to nearly 1000 in just a few short months by implementing some of her advice. She loves her clients and has an amazing passion for her work and helping businesses grow".
Kristin Fuller
"I am the Executive Director of Caminar Latino, a non-profit domestic violence organization for Latino families. Since early 2016, Margarita has done an incredible job of using her skills, community connections, and passion to help support our work. Margarita has repeatedly gone over and beyond when working with us and I can tell that this is a job that she is passionate about. I would recommend her to anybody who is looking to increase their visibility in the community!"
Jessica Nunan
"Margarita is great! She has handled everything in terms of marketing and advertising for us, and the results are proof that she does know her stuff. I don't know what we would do without her. I strongly recommend her!"
Jasmin Norton
"Unbelievable expertise in marketing. Highly recommend the 2-hour marketing strategy session for anyone serious about growing their business".
Dylan Pyron
"The workshop was very informative. Would definitely recommend future workshops".
Juan Florez
"Margarita and her team are very professional, thorough and help you realize your vision for your company. Not only does she visually provide great advertising, but she gives great pointers and has great resources".
Briseida Perez
Margarita provides Excellent service to us business owners and is very thorough and professional.
Joe Gayle
Inspiring and surprising stories from the heart every time. Just when i thought i heard it all. Book Margarita for your next event.
Josh Ovett
Mobile Pocket Office

Invest in Marketing With Confidence

Most business owners don’t have the time or knowledge to know what marketing services to buy, and they’re often taken advantage of by marketing firms that promise a lot but don’t deliver.

You’ve probably heard horror stories about businesses being scammed by marketing companies. They take your money and do not deliver the results to match. Or maybe you’ve been burned in the past by implementing a task without knowing how it works – you spend a lot of time and money on something that doesn’t produce results.

The Marketing Boss course is designed for business owners who want to learn more about how digital marketing works so they can make informed decisions about what services to buy, how to measure results, and what tasks to delegate to their team. In this workshop, you’ll learn the lingo that you need to know, get an overview of how different channels work (website, social media, traditional media & digital ads), and understand what questions to ask to cut through the fluff.

OUR MARKETING BOSS COURSE IS FOR YOU IF YOU...

LIVE TRAINING

Personalized

Interactive

EXERCISES

Forecasting

Data Analytics

RESOURCES

Premium video tutorials

Worksheets

GET PERSONALIZED SUPPORT AND A RESOURCES LIBRARY

When you buy this workshop, you will receive access to downloadable worksheets and premium video lessons for you and your team.

Curriculum

Lesson 1

The Customer Journey

Phase 1
Phase 2
Phase 3
Marketing tactics for each phase

Lesson 2

Learn the Lingo

Reach
Frequency
Impressions
Leads
Conversions

Lesson 3

Setting Attainable Goals

Identifying quantifiable goals
Connecting activities to results
Tracking performance
Separating vanity goals from profitable goals
Frequency of reporting
Modifying strategies based on results

Lesson 4

Website Optimization

How to attract quality traffic
Understanding SEO
Maintaining and optimizing
Measuring what counts
Using Google analytics

Lesson 5

Facebook

Measuring what counts
Using consumer information
Setting attainable goals

Lesson 6

Instagram

Measuring what counts
Using consumer information
Setting attainable goals

Lesson 7

Digital Ads

Campaign messaging best practices
Setting up Facebook Ads
Setting up Instagram Ads

Lesson 8

Google

Campaign messaging best practices
Ad options in search
Display ads
Youtube ads
Remarketing
Elements of an ad campaign

ARE YOU READY TO GROW WITH US?

Why wait to make the changes you need to transform your business into the profit machine that you intended it to be when you started?

Stop wasting money on marketing that doesn’t work.

Learn how to manage expectations and projects like a pro.

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Think Like a Marketer, Grow Like a Boss

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Think Like a Marketer, Grow Like a Boss

DO YOU HAVE ANY QUESTIONS?

We would like to offer our help to anyone who needs it. If you have any questions about our standard workshops or want to discuss a custom coaching package or a done-for-you business plan, please don’t hesitate to contact us. We would be more than happy to brainstorm ideas with you and come up with a proposal that fits your needs and budget!